Anouk Mertens

COO Eleven sports
Future of sports media - 11.45 u. / 11.45 AM - AskJeeves
LukOvermeire_Paars.png

Anouk Mertens is Chief Operating Officer (COO) van de Eleven Sports Group en managing director van Eleven Sports in België en Luxemburg.

Onder haar bewind werden belangrijke uitzendrechten verworven voor onder meer LaLiga, Serie A, Bundesliga, NBA and UFC. De sportzender sloot onder haar leiding overeenkomsten met alle operatoren in de markt. In haar rol als COO van de Eleven Sports Group beheert Mertens onder andere de werking en budgetten van de verschillende Eleven Sports-landen en zorgt ze voor meer operationele synergieën.

Voor Eleven Sports was Anouk Mertens managing director of Audiovisual bij Sanoma en maakte ze deel uit van de board van De Vijver Media. Daarvoor was ze gedurende zeven jaar VP of Television bij Telenet.

Anouk Mertens is COO of the ELEVEN SPORTS Group and Managing Director of ELEVEN SPORTS in Belgium and Luxembourg.

Since joining ELEVEN in 2015, Anouk has led on the acquisition of key premium rights including LaLiga, Serie A, Bundesliga, NBA and UFC. She achieved 100% household distribution in Belgium by concluding contracts with all active operators. As COO Mertens manages budgets in all areas, reviews market performances and seeks synergies and operational efficiencies across the group.

Before Eleven Sports Mertens was Managing Director Audiovisual at Sanoma. She was part of the the Supervisory board of De Vijver Media. In earlier days she worked as VP of Television at Telenet.